Guide Dogs Australia supercharge the senses at the 2017 Formula 1® Rolex Australian Grand Prix

The Australian Grand Prix Corporation is pleased to announce the iconic Guide Dogs Australia as the Official Charity for the 2017 Formula 1® Rolex Australian Grand Prix.

Guide Dogs Australia is the leading charity supporting people who are blind or have low vision to move safely and independently in their communities using a broad range of orientation and mobility services.

Parliamentary Secretary for Tourism and Major Events, Danielle Green said, “The Grand Prix is a great platform to drive awareness of the work Guide Dogs Australia does every day to help more Victorians live as independently as possible.”  

Guide Dogs Australia spokesperson and CEO of Guide Dogs Victoria, Karen Hayes, believes the partnership is a great alignment as both Guide Dogs Australia and the Australian Grand Prix Corporation have a strong focus on innovation, technology and delivering world-class service.

“Guide Dogs Australia supports thousands of people with low vision or blindness to achieve their goals, whether it be with the support of a Guide Dog, white cane…or even innovative technologies. We are there every step of the way to make it happen,” Hayes said.

“We are thrilled to have the support of the Australian Grand Prix Corporation and to be represented at one of Melbourne’s major sporting events as the Official Charity Partner. We’ve got some exciting experiences in store for race-goers who want to supercharge their senses,” she said.

Australian Grand Prix Corporation CEO, Andrew Westacott, is proud to partner with Guide Dogs Australia as the Official Charity at the 2017 Formula 1® Rolex Australian Grand Prix.

“We are looking forward to working alongside Guide Dogs Australia to help drive awareness of such an important cause,” Westacott said.

“We are also excited to partner our sensory experience of burning rubber and fast cars with a charity that uses innovative technology to enhance the senses of those who are blind or vision impaired,” he said.  

The Australian Grand Prix Corporation and Guide Dogs Australia are looking forward to engaging with fans, and will host several activations over the four days of the 2017 Formula 1® Rolex Australian Grand Prix.

An interactive multi-sensory experience marquee will challenge and supercharge the senses for fans and create a unique opportunity for them to experience a world without vision.

Kids and families will also get a chance to meet some gorgeous Guide Dog Australia puppies and learn more about how they are trained.

For more information about Guide Dogs Australia please visit www.guidedogsaustralia.com.au.

Tickets to the 2017 Formula 1® Rolex Australian Grand Prix are selling fast. Get yours today and experience F1. For Real.

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