Get set to feel the excitement of the 2011 Formula 1™ Qantas Australian Grand Prix from 24-27 March.
The Formula 1™ Australian Grand Prix is one of the largest attended events in Australia attracting a four day estimated attendance of 305,000 in 2010. With Victoria on the world stage, the race alone will be watched in more than 180 countries and territories primarily on free-to-air broadcast.
Grandstand sales are currently tracking 35 per cent higher than this time last year with general admission not far behind.
“Last week saw the highest corporate hospitality sales in over two years. All of these things point to a great turnout in March and we have an incredible event planned,” said Andrew Westacott, acting Chief Executive Officer of the Australian Grand Prix Corporation.
“Sponsorship is also tracking beautifully and we are happy to welcome Red Bull, Pepsi, Porsche, Lexus and Renault to the Grand Prix family in 2011. We have also re-signed three year deals with LG and Vodafone and look forward to working with them again,” he said.
The competition for the 2011 FIA Formula One World Championship creates the perfect setting for a big weekend of speed, adrenaline and world-class entertainment at the spectacular setting of Melbourne’s Albert Park.
March will be an exciting time in Melbourne. The city will be abuzz with media, celebrities and event-goers here to witness the pinnacle of motor racing at the 2011 Formula 1™ Qantas Australian Grand Prix.
The 2011 event also includes an unparalleled line-up of the world’s most exciting and action-packed racing across four support categories. Combine this with a myriad of off-track activities and live music and there will be something for everyone.
On the driver front, Aussie fans can look forward to two local heroes being on-track at Albert Park. Mark Webber will be joined on Friday by Daniel Ricciardo as the young West Australian gets his Formula One opening as third driver for Scuderia Toro Rosso at every race.
As anticipation builds around the close rivalry between manufacturers and drivers, can Sebastian Vettel emulate his winning World Championship form, will Mark Webber win his home race or will Jenson Button make it three in a row at Albert Park?