Formula 1® is the most technologically advanced sport in the world. At its very heart is the relentless pursuit of innovation. It is against this backdrop that we are providing technology-focused businesses the opportunity to leverage the Formula 1® Australian Grand Prix to showcase their future capabilities in this unique environment.

There is no other place where the intersection of innovation, tech, motorsport and the business world collide, like the Innovation & Tech Hub at the Formula 1® Australian Grand Prix. 

We look forward to partnering with you to showcase your business.

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Latest News

  • Grandstand tickets for AusGP 2020 now on sale

    Four-day Grandstand tickets for the Formula 1® Rolex Australian Grand Prix 2020, from 12-15 March*, are now on sale. The 2020 event marks the 25th...
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  • Red Bull switch sees Albon replace Gasly

    Red Bull have promoted Alexander Albon to drive alongside Max Verstappen, with Pierre Gasly returning to sister team Toro Rosso. Gasly is currently...
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  • F1 mid-season review: Mercedes march on, Ferrari fall short

    After a thrilling Hungarian Grand Prix, it is time for the Formula 1® teams to take a well-earned break. Lewis Hamilton's victory in Budapest...
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  • Mick Schumacher follows in father's footsteps with Hungarian GP win

    Michael Schumacher's son Mick claimed his maiden Formula Two victory on Sunday, as the 20-year-old triumphed at the Hungarian Grand Prix. Schumacher...
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