The Australian Grand Prix Corporation hosted a VIP Partnership Breakfast on Friday, highlighting the energy and excitement around the Formula 1® Australian Grand Prix.
Over 90 guests, including some of motorsport’s biggest names, attended the function at Network Ten in Melbourne, which was hosted by Network Ten sports presenter Matthew White.
Australian Grand Prix Corporation CEO Andrew Westacott addressed the function, declaring the 2017 Formula 1® Rolex Australian Grand Prix a “stunning success”.
With a range of exciting new initiatives giving fans plenty to look forward to, Westacott said the world-class event in Melbourne would “raise the bar” in 2018.
Supercars CEO James Warburton and champion driver Rick Kelly joined Westacott on stage, discussing the recent announcement that Supercars will race for Championship points at the 2018 Formula 1® Australian Grand Prix.
“Ultimately, the fans are the winners,” said Warburton.
In an added bonus for guests, Formula 1® Managing Director of Commercial Operations Sean Bratches recorded an exclusive interview from Europe, outlining his plans for the sport following Liberty Media’s acquisition of F1® earlier this year.
“We’re trying to put the spectacular back into the spectacle,” he said.
Rod Prosser, Network Ten’s Director of Revenue and Client Partnerships, touched on the network’s commitment to big event motorsport, while celebrity chef Darren Purchese was on hand with delicious creations from his new book, Chefs Eat Toasties Too.
The function was completed with an insightful panel discussion featuring Sensis CEO John Allan, Jaguar Land Rover Marketing Director Kevin Nicholls, and Corina Black, the Australian Grand Prix Corporation’s General Manager – Sales, Commercial and Marketing.
Both Allan and Nicholls were full of praise for their respective partnerships with the Australian Grand Prix Corporation, which continue to generate overwhelming success for all parties.
The Australian Grand Prix Corporation would like to thank all VIP partners for their attendance at the function.