“The Formula 1® Australian Grand Prix continues to be the highlight event of the race calendar, with Melbourne’s ability to put on major events unrivalled throughout the world. Not only is the circuit challenging, but the city comes alive and has some of the best fans I’ve seen.”

David Coulthard


Connect with an estimated 324,100 attendees on a worldwide stage, and that is the 2020 Formula 1® Australian Grand Prix.

No other event on the Australian sporting calendar creates as much excitement as the Formula 1® Australian Grand Prix. This is where you witness the fastest, most technologically advanced race cars, driven by the biggest names in motorsport, battling for victory.

The event offers a range of opportunities for brands to showcase their unique offerings in order to drive sales and awareness, increase engagement and interaction with fans, and achieve premium and performance brand positioning.

Partners of the 2020 Formula 1® Australian Grand Prix have access to a range of benefits including:

  • On-site activations and displays
  • Marketing rights
  • Promotions
  • Multimedia and digital opportunities
  • Signage
  • Branded hospitality suites
  • Advertising on GPTV (event closed-circuit TV)

To discuss partnership opportunities, please call (03) 9258 7166 or fill in the below form and one of our dedicated Business Development team will call you.

 

Latest News

  • Melbourne, what a great place for the race

    The build-up to the 1996 Formula 1® season was full of unknowns. Will world champion Michael Schumacher’s decision to join Ferrari backfire? Can...
    Read More
  • Ricciardo’s Renault set for February launch

    Daniel Ricciardo’s new Renault will be unveiled in France on February 12, when the Australian driver will be flanked by new Formula 1® teammate...
    Read More
  • Superstar Robbie Williams confirmed to headline inaugural World Tour Melbourne

    International superstar Robbie Williams, one of the world’s most magnetic and celebrated live performers, will play the inaugural World Tour,...
    Read More
  • Australia is in the grip of a bushfire tragedy and needs your help

    Australia is in the grip of a bushfire tragedy and needs your help. Harnessing the generosity of our wonderful global motorsport community, it is...
    Read More

Follow the Action