“The Formula 1® Australian Grand Prix continues to be the highlight event of the race calendar, with Melbourne’s ability to put on major events unrivalled throughout the world. Not only is the circuit challenging, but the city comes alive and has some of the best fans I’ve seen.”

David Coulthard

Connect with an estimated 324,100 attendees on a worldwide stage, and that is the 2020 Formula 1® Australian Grand Prix.

No other event on the Australian sporting calendar creates as much excitement as the Formula 1® Australian Grand Prix. This is where you witness the fastest, most technologically advanced race cars, driven by the biggest names in motorsport, battling for victory.

The event offers a range of opportunities for brands to showcase their unique offerings in order to drive sales and awareness, increase engagement and interaction with fans, and achieve premium and performance brand positioning.

Partners of the 2020 Formula 1® Australian Grand Prix have access to a range of benefits including:

  • On-site activations and displays
  • Marketing rights
  • Promotions
  • Multimedia and digital opportunities
  • Signage
  • Branded hospitality suites
  • Advertising on GPTV (event closed-circuit TV)

To discuss partnership opportunities, please call (03) 9258 7166 or fill in the below form and one of our dedicated Business Development team will call you.


Latest News

  • Aussies In Motorsport: Quartet to fly the flag in F3

    Daniel Ricciardo is flying the flag for Australians in Formula 1® and a quartet of his compatriots are desperate to join the Renault driver in the...
    Read More
  • The Iceman signals his intent

    Strategy was crucial in 2013 edition of the Australian Grand Prix, as Kimi Raikkonen claimed just his second Formula 1® race win since...
    Read More
  • Miley Cyrus to headline World Tour Bushfire Relief charity concert in Melbourne

    Apollo World Touring, TEG Dainty and Jada Pinkett Smith and Will Smith’s Westbrook Inc. have announced that Miley Cyrus will headline the World...
    Read More
  • Tim Robards takes win in AusGP Alumni Celebrity Go-Kart Challenge

    Thirteen celebrities hit the track at the iconic Go Kart Club of Victoria in Port Melbourne to battle it out on the circuit in the Alumni Celebrity...
    Read More

Follow the Action