When are the 2026 F1® Team Launches

As the countdown to the 2026 FIA Formula 1® World Championship continues, we are now approaching one of the most anticipated periods of the off-season: F1® Launch Season. 

This is where teams begin to lift the covers on their new machinery, giving fans the very first taste of what the new era of Formula 1® will look like under the sweeping 2026 regulations. 

Red Bull / Racing Bulls
Launch Date: 15 January 2026
Location: Detroit, USA
Melbourne (AEDT): Friday, 16 January 2026 at 2:00 PM (AEDT)
The Red Bull affiliated teams will be the first to unveil their 2026 liveries with a major showcase in Detroit, Michigan, the home of the American auto industry. Fans will also get their first glimpse of Red Bull’s new Ford Powertrains package.

Haas
Launch Date: 19 January 2026
Format: Online livery reveal
Haas will be conducting an online unveiling for their 2026 livery after rescheduling from their original 23 January date. The earlier reveal helps the team avoid clashes with other major launches.

Audi
Launch Date: 20 January 2026
Location: Berlin, Germany
One of the most anticipated reveals of the season will come from Audi as the German manufacturer presents its first Formula 1 livery in Berlin. This marks Audi’s official arrival on the grid as a full factory entry.

Honda (Power Unit Launch for Aston Martin)
Launch Date: 20 January 2026
Location: Tokyo, Japan
With Honda switching their power unit supply to Aston Martin for 2026, the manufacturer will unveil its new engine program during a livestreamed event from Tokyo.

Mercedes (Renders Reveal)
Date: 22 January 2026
Mercedes will release digital renders of their 2026 challenger ahead of their full season launch in February, offering the first insight into their approach for the new regulations.

Alpine
Launch Date: 23 January 2026
Location: Barcelona, Spain
Alpine will reveal its 2026 livery in Barcelona just days before private pre-season testing begins, giving fans an early look at their new era design direction.

Ferrari
Launch Date: 23 January 2026
Location: Likely at Maranello
Ferrari will unveil its 2026 car on the same date. While the exact location has not been confirmed, the team is traditionally expected to reveal the car in Italy.

Williams
Launch Date: 3 February 2026
Williams will unveil their 2026 livery as they continue building on the progress made in recent seasons.

Cadillac
Launch Date: 8 February 2026
Format: Super Bowl advert reveal
Melbourne (AEDT): 9 February 2026
Cadillac will officially enter Formula 1® with a livery reveal during the Super Bowl broadcast, introducing their identity as the eleventh team on the grid.

Aston Martin
Launch Date: 9 February 2026
Aston Martin will launch the AMR26, the first car influenced by Adrian Newey’s arrival, setting high expectations for the team under the new regulations.

McLaren
Launch Date: 9 February 2026
Location: Bahrain
McLaren will reveal their 2026 car in Bahrain just ahead of the year’s first public pre-season running.