Red Bull Pit Lane

The Red Bull Energy Station delivers an elevated hospitality experience in a brand‑new trackside location.

Red Bull Pit Lane is an open‑fronted, multi‑storey facility positioned on the main straight, ideal for guests who thrive on speed and expect uncompromising quality. The experience features appearances and interviews with Red Bull Racing F1® drivers (subject to availability), along with Red Bull simulators and interactive activations.

With a premium menu, curated beverage offering, Red Bull package, live entertainment and immersive brand moments, Red Bull Pit Lane goes beyond traditional hospitality. It’s a full‑throttle lifestyle experience that blends Melbourne’s vibrant culture, Red Bull’s innovation, and the elite performance of Formula 1®.