Taittinger partners with the Formula 1® Heineken® Grand Prix
Tuesday, 1 March 2022
The official Champagne Partner of the F1® Heineken® Australian Grand Prix.
Globally renowned champagne brand Taittinger has been announced as the official Champagne Partner of the Formula 1® Heineken® Australian Grand Prix.
Taittinger, known for its rich family heritage and prestigious champagne, will hold exclusive pouring rights across the four event days. The three-year partnership will also include branded activations at the Albert Park Grand Prix Circuit.
Australian Grand Prix Corporation's General Manager - Sales & Commercial, Michelle Greco welcomes the partnership with Taittinger.
“Our partnership with Taittinger will offer crowds the opportunity to experience a world-class event with the elegance and style of one of the best Champagne Houses,” she said.
“This three-year partnership with Taittinger showcases our commitment in bringing the very best in entertainment, food and beverage to the Formula 1® Australian Grand Prix.”
The Formula 1® Heineken® Australian Grand Prix 2022 is set to make its triumphant return to Albert Park on Thursday, 7 April. Thursday and Friday grandstand and hospitality tickets are still available, while Thursday premium hospitality packages are available.
The Australian Grand Prix Corporation acknowledges the Bunurong People, the Traditional Custodians of the land and waterways on which we meet and race. We pay our respects to Elders, past and present.
We respect and welcome people of all backgrounds, genders, sexualities, abilities and cultures.